Thursday, June 28, 2007

The Transnational Media Corporation and the Economics of Global Competition

I- The transnational media corporation

II- The purpose of a global media strategy

III- The globalization of markets

a- The rules of free market trade

IV- Foreign direct investment

a- Proprietary and physical assets
b- Foreign market penetration
c- Production and distribution effenciencies
d- Overcoming regulatory barrier to entry
e- Empire building

V- Transnational Media Owernship
I. The old
a. Mergers, acquisitions and strategic alliances
b. Merger
c. Acquisition
d. Strategic Alliance

II. When mergers and acquisitions fail
a. The lack of a compelling strategic rationale
III. Failure to perform due diligence
IV. Post-merger planning and intergration failures
a. Financing and the problem of excessive debt

V. Media and Global finance

VI. The role of global capital markets

a. Capital Market loans

VII. Business and planning strategies

a. Vertical integration (and cross media ownership)

VIII. Transnational media and the marketplace of ideas
a. The deregulation paradox
b. The market of ideas

IX. Global competition and the diffusion of autocracy

X. TNMC’s and Nation-States

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